Studies have shown that an overwhelming majority of consumers visit blogs, forums, video search engines, and other social media sites to obtain information about an online retailer before they purchase its goods or services. In other words, without active social media management of your brand and reputation, traditional marketing strategies will have little impact on your online audience. iClimber’s social media marketing services (aka Social Media Optimization or SMO) will enable your company to establish a strong Internet presence and build credibility with both current and potential customers. Using social media tools such as content writing, bookmarking, forum design and promotion, and the creation and development of blogs and social media profiles, iClimber will generate traffic and links for your website and help you to attract a growing base of loyal customers.